Return to site

E-bicycle users and their experiences

A qualitative understanding of who uses e-bicycles and why

· Output,Innovation

The sale of e-bikes is growing at a rapid rate across Europe. Whilst market data is available describing sales trends there is limited understanding of the experience of early adopters of e-bike technology. This research was funded by NWO and performed 22 in-depth interviews with new e-bike users in the Netherlands and the UK, two very different countries in terms of their levels of, and provision for, cycling. 

Findings revealed that the motive for purchasing e-bikes was often to allow maintenance of cycling against a backdrop of changing individual or household circumstances. E-bikes also provided new opportunities for people who would not otherwise consider conventional cycling. Perceptions of travel behavior change revealed that e-biking was replacing conventional cycling but was also replacing journeys that would have been made by car. There was also a perception that e-biking has increased, or at least allowed participants to maintain, some form of physical activity and had benefitted personal wellbeing. Technological, social and environmental barriers to e-biking were identified. These included weight of bicycle, battery life, purchase price, social stigma and limitations of cycle infrastructure provision. The paper concludes with a series of policy recommendations that realize the potential for e-biking to promote health, wellbeing and sustainable urban mobility.

All Posts

Almost done…

We just sent you an email. Please click the link in the email to confirm your subscription!

OKSubscriptions powered by Strikingly